Samsung Galaxy S3 is the World’s best selling Smartphone – Survey

Latest research by Strategy Analytics revealed that Samsung’s Galaxy S3 overtook Apple’s iPhone 4S to become the world’s best-selling smartphone model. The results are for the third quarter of 2012, this is the first time any player in the Smartphone segment outperformed Apple’s iPhone. Samsung’s Galaxy S3 smartphone model shipped 18.0 million units worldwide during the third quarter of 2012, Apple shipped an estimated 16.2 million iPhone 4S units worldwide.

According to the data, in the second quarter Apple was placed at no.1 with about 19.4 million units shipped while Samsung shipped only about 5.4 million units in Q2 2012. It is expected that since the iPhone 5 was released in Q4 the numbers are likely to better for Apple.

Exhibit 1: Global Smartphone Shipments & Marketshare by Model in
                                Q3 2012 (1)
Global Smartphone Shipments by Model (Millions of Units)    Q2 '12     Q3 '12
--------------------------------------------------------  ---------- ----------
Samsung Galaxy S3                                             5.4       18.0
Apple iPhone 4S                                              19.4       16.2
Apple iPhone 5                                                0.0        6.0
Others                                                      128.0      127.6
--------------------------------------------------------  -------    -------
Total                                                       152.8      167.8
========================================================  =======    =======
Global Smartphone Marketshare by Model (% of Total)         Q2 '12     Q3 '12
--------------------------------------------------------  ---------- ----------
Samsung Galaxy S3                                             3.5 %     10.7 %
Apple iPhone 4S                                              12.7 %      9.7 %
Apple iPhone 5                                                0.0 %      3.6 %
Others                                                       83.8 %     76.0 %
--------------------------------------------------------  ------- -  ------- -
Total                                                       100.0 %    100.0 %
========================================================  ======= =  ======= =
Source: http://www.marketwatch.com/

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